Back By Popular Demand!

In July, we reported on a groundbreaking quest by The Impossible Project to save the Polaroid camera, commencing after a shattering announcement last year to discontinue the vintage Instant Film. After a global uproar among devotees in support of bringing back the iconic medium, The Global Summit Group (Polaroid's official licensee) pronounced just last week that it will relaunch the most famous Polaroid Instant Cameras, in addition to the beloved 3x3 white-bordered film in 2010. We are very happy. Say cheese!